Over the years, we’ve seen a wide range of business books that draw upon every-day life experiences as the framework for the book.
A few examples from recent years include Disciplined Dreaming by Josh Linkner, who draws on his experience as a Jazz guitarist, The Oz Principle by Roger Connors which uses The Wizard of Oz as a platform, and Convergence Marketing by Yoram Wind that compares marketing audiences to Greek mythological beasts.
In our upcoming Soundview Live webinar, Award-Winning Results Don’t Come Naturally, Jones Loflin looks to the apple orchard for his inspiration. Loflin’s sister runs an orchard, and as he has spent time at the orchard his observations connected with his business experience to offer a framework for bringing success principles to the business world.
Here are the four basic principles:
- Be more intentional about creating the optimum environment for the right things to grow in their individual roles as well as a department or team.
- Become more proactive about leading and managing change, and experience greater success in grafting new ideas or actions into their work and life routines.
- Prune habits, attitudes, actions and/or perspectives that are draining resources from areas of critical importance.
- Leverage the positive motivation and energy that comes from celebrating more harvest moments as an individual and a team.
Loflin will cover these principles and more at our webinar on June 14th, and you can also read about them in his book Getting Blue Ribbon Results.