Follow-Up Q&A with Best-Selling Author, Patty Azzarello

Image result for patty azzarello moveOn Thursday, March 2nd, Soundview hosted a webinar with Patty Azzarello, author of Move: How Decisive Leaders Execute Strategy Despite Obstacles, Setbacks, and Stalls.

Patty was kind enough to provide further insights on executing strategy:


Join us for our next Soundview Live webinar on Thursday, March 9th, How to Become the Person Others Follow, with author and speaker, Joshua Spodek. Click here to register.


 

Q: Can you describe the tools used to address the details revealed in the conversations that represent major influencers to the conversation and that need to be shared globally.

A: What needs to be shared globally? More than you think!

We all have a tendency to take for granted what we know ourselves. It is not interesting to us because we already know it. 

It is a valuable and important habit to keep track of the things you are learning and seeing when you have conversations with colleagues, customers, management, media, sales and service people, headquarters people. We are all global employees. When we are learning something we need to always keep in mind our global counterparts and make an effort to share our information with them.

When I was running sales and marketing for a global business unit, every day someone in my headquarters organization would come to me for approval of a plan. My first question would always be, “what did the people in Europe and Asia say about this?”. I asked this question of someone in my organization almost every day for more than a year. Get in the habit of listening on purpose and sharing information on purpose. Share more than you personally think is interesting. And remember not to only share information globally, also make an effort to create genuine rapport and conversation with your global counterparts.