Date: Tuesday, August 23
Time: 12:00 PM ET
Speaker: Carmen Simon, PhD
Audiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a tenth of it? How do you know which tenth they’ll remember? How will you stay on their minds long enough to spark the action you need?
In this Soundview Live webinar, Creating Memorable Content to Influence Decisions, Carmen Simon draws on the latest research in neuroscience and cognitive psychology to show us how to develop content that speaks to people’s hearts, stays in their heads and influences their decisions.
What You’ll Learn:
- How to create cues that attract attention and connect with your audience’s needs
- How to use memory-influencing variables to control what your audience remembers
- How to turn today’s intentions into tomorrow’s actions